Kim Kardashian was looking Bay-buh-licious today as she sashayed her way into the Bay on Queen St. The curvaceous reality-TV goddess was promoting her Belle Noel spring jewellery collection and stayed for an hour to sign autographs for crazed fans.
Launched last spring, the collection is now available for the first time in Canada. “Going into my second spring season for Belle Noel, I was focused on producing pieces that were reflective of the season; bright, fun and easy to wear,” Kardashian says. “The wishbone really illustrates the warmth and joy I felt through this process, and I’m so excited to finally present it to my Canadian customers at The Bay Queen St.”

Momager Kris Jenner was MIA, but her new man-candy, Kanye West, was in the house. Though he kept to himself in the green room, our friend Diego Armand, who was DJing the event, got to rub shoulders with the hip-hop mogul who -- according to the local DJ and creative director at
perfectomag.com -- requested all his own music throughout the event.
—Kyle Burton